Purpose of the position — Responsible for marketing, business plan/strategy and commercial best practice strategy and execution. — Support growth agenda of base Gases business with strong Marketing activities to promote Linde products/ services and branding. — Develop an integrated marketing strategy involving product and service definition, pricing, branding positioning, communications channel, content and delivery — Form and develop strong relationships with Key Opinion Leaders in Pharmaceutical gas and Respiratory care areas (including hospitals/ authorities) to promote, develop and sell our products and services to meet their needs. Promote and market Linde products and services and establish Linde as the leading brand in respiratory care. — Develop and execute value adding programme and communication with industry key stakeholders e.g. local and provincial government/ authorities, respiratory therapy related association or patient organisation, standards committee — Lead all market intelligence activities relating to Pharmaceutical gases, and Respiratory care in China, to establish leading trends and pre-empt changing landscape including customer behaviour, regulatory/ Healthcare policies, competitive landscape — Develop and maintain a pipeline of new product & services as well as business opportunities for short, mid and long term sustainable growth meeting the needs of existing and/or new Healthcare customers. — Develop Business cases for new products, services and therapies and develop viable business models (partnerships/ channels) to launch successfully. — Ensure commercial best practice is executed to support growth, efficiency and compliance, covering pricing, tender management Principal responsibilities • Lead the Marketing function and develop a strong marketing programme, targeting customers and all key opinion leaders and authorities to drive successful market penetration. • Produce all relevant Marketing material (brochures/ messages & pitch) and organise key events for promotion of Linde brand & product/ services. • Identify and critically analyse new business opportunities and possible revenue streams in line with Local and Global Strategies. Identifies risks, critical success factors and makes suggestions for mitigating these. • Generate a pipeline of business opportunities for new and base business in line with strategy – covering new products and services for target customers • Act as local contact for relevant global experts. Communicate with global Healthcare team regarding latest products, services and market/regulatory to ensure adequate support from Global expertise and resources • Develop and maintain close, mutually beneficial and productive working relationships with Key Stakeholders and Key Opinion Leaders who have an impact on Healthcare industry outcomes. • Maintain effective representation in the Health industry as necessary and develop initiatives through participating in working groups, advisory committees/boards and attending Health industry networking opportunities. • Anticipate and influence customer needs and wants and strive to provide products and services that meet their short/medium and long term needs • Execute commercial best practice and processes to achieve high performance, efficiency and compliance Key interfaces • Internal China Healthcare – Sales/ Regulatory/ Operations • Enabling functions – finance, customer services, operations, Corprate Strategic Marketing • Global Functions – Global Healthcare team; Global Marketing & communications • External key stakeholders Required key skills (functional/technical) • Strategy development: strong strategic thinking and analytical skills • Strategy Development – The ability to review Global and Local Healthcare programs and identify new business opportunities in China; important bridge between Global and Local. • Business Processes: Strong ability to establish well defined and structured business plans and commercial best practice • Evidence of Strong negotiation skills • Strong execution skills - evidence of making things happen! • Influencing Skills: Highly developed influencing skills for preparing and delivering professional business cases to Senior Management. • Influential, able to draw on a range influencing strategies, networking resources and experiences (track record of working across many different functions) Required qualifications/experience • Extensive experience in China Healthcare Industry (pharma/ Devices) • Min 10 years experience in MNC Pharma/ Devices in the Marketing, Product Management and Planning functions, • Previous government affairs related experience will be an key advantage • Proven track record developing new business in the Health sector • Established networks within the healthcare industry • A good knowledge or experience in Respiratory related illness would be advantageous • Fluent in English (written and spoken) mandatory

企业介绍:

　　迪医猎头（www.rensoo.com）于2003年成立，由几个海外归来的猎头顾问创建，我们服务于药品、医疗器械、医院管理，保健品，还有生物工程，专业专注于医药卫生行业是我们的目标，我们的团队成员由多位经验丰富的具有医药医疗企业背景的猎头顾问组建而成，主要为国际（内）医药企业提供中、高级人才寻访，即猎头服务。

　　我们的猎头顾问均会依靠个人的“能力”、“经验”、“努力”完成任务，我们关注职位成功率和职位完成时间，我们的目标是：“90%职位成功率”和“1-2周之内完成待聘职位初次推荐”。

　　迪医猎头总部位于北京，并通过设在各地的合作伙伴及网络，提供完善的猎头服务，因为专业和专注，有效提高了工作效率，降低了过程成本，从而间接降低客户成本。因为事先关注成本，所以我们向客户进行收费时，通常按行内最低标准进行收取，尽可能保证客户的利益。

　　迪医猎头，专业医药人才资源服务机构。我们吸引了成功的医药猎头顾问，我们拥有高端行业和高端职能岗位相关的专业技术，医药猎头顾问的出众才智改进您的招聘程序，并且使您的公司更好地了解市场和竞争状况。

　　迪医猎头致力于招募全球最优秀的医药高级人才，为优秀的企业提供最合适的医药人才，品质成就品牌，迪医猎头专业医药猎头全力打造医药界高端人才的供需平台！